Enric Huguet Muixí (Barcelona, 1928) is known as one of the fathers of graphic design, poster design and illustration in Spain, and throughout his professional career he has stood out for creating some of the most interesting posters of the decade of the 50s and 60s and for the design of brands and commercial communication, especially in the pharmaceutical sector. Learn from his teachings and wisdom in the following video! Artistic career in the world of design Huguet is part of a generation of great masters and pioneers of Catalan graphic design , including the National Prize for Plastic Arts Ricard Giralt Miracle, Tomás Vellvé i Mengual, Joan Pedragosa, among others. He began his studies in 1945 under the tutelage of renowned painter Francesc Labarta at the Barcelona School of Arts and Crafts, commonly known as the Llotja School .
One of his first artistic disciplines was the glass engraving technique, followed by his entry into the world of design at the commercial studio Publicitat Vila. Huguet also worked alongside Josep Queralt, another of the forerunners of poster design and commercial signage, until he founded his own design studio in 1955: Estudio Huguet .e was one of the founders of the ADG - FAD (Association of Graphic Designers for the Promotion of Arts and Design) in 1961, a group of artists that promoted a new way of understanding graphic design from a more commercial perspective. In one of the most critical moments of his career, in 1967 he was admitted as a member of the Alliance Graphique Internationale , Raster to Vector Conversion a selective club made up of the most important graphic artists and designers in the world, while at the same time consolidating his figure in the field of global corporate image. His most emblematic works Among his best-known works are such everyday designs as the one for the box of the famous drug Gelocatil, the logo for the health company Santiveri, the one for VOX dictionaries and the identity for highways (ACESA). Within his graphic work, the design of posters and communication materials for different laboratories and pharmaceutical products stands out.
In fact, in 1957, together with other designers, Huguet founded the Gràfic Glosa studio, dedicated almost exclusively to pharmaceutical advertising. In 1973 he wins the Laus Prize for his series of illustrations "Calcium Sandoz Forte" for the Uriach Laboratory. Enric Huguet: the father of Spanish poster design in Domestika Maestros 5 Gelocatil box, 1973. Enric Huguet: the father of Spanish poster design in Domestika Maestros 6 Back cover and cover for a catalog of pharmaceutical specialties, 1966. His designs also illustrated the graphic identity of various cultural and sporting events, such as the Book Fair, the Boat Show, the Fiestas de la Merced, the Vuelta Ciclista a Catalunya and the 1992 Barcelona Olympics . Regarding the appreciation of his work, Huguet was characterized by a simplicity and conceptual clarity, with a great mastery of the watercolor technique, as well as geometric rationalization. His graphics were an example of the simplification and balanced construction of graphic elements , avoiding any visual complexity, prioritizing simplicity on an aesthetic level. He used flat shapes and color contrast to achieve a particular strength in the communication of his posters.